Backwell Agency
P5 - Final Ideas Panels & Logo
I created a whole new panel to show the same positive activity to prove that I can create pannels that can become in series with the other panels. I kept the feedback of my target audience and tried to keep capital letters to a minium, as 'WOS' is part of Weston Operatic Society's logo I thought it was appropiate to keep the capital letters. I used a new model and showed a better quality and understanding of my equiptment. I kept the relaxed message as the target audience seemed to like the idea of being yourself and black and white coloured photo relates back to the other panels. The simplisty of the panel has not changed as the breif wanted my idea to come across priesitly but at a high standard. The panel shows that there are more places to go and do my positive activiy and relates back to my audience's feedback given.
If I had more time I would get some more feed back from this perticular panel as I used feedback from my earlier panels to help me prouce this one and I should of used feedback from this panel itself.
Taking my feedback from my conceptual panel I decided to try and brighten the image to make it clear for my target audience, however in doing so it became a bad quality and I thought it looked tacky, this meant I decided against this as I realised my target audience wanted clarity and presition in my images as I found out they learn more about the messages I bring across through the image not the writing. I kept the 'CLOC' in capitals to draw the eye contact to my positive activty but changed the slogan at the top to have no capital letters as my taget audiece's feedback said this would be less agressive. The black and white stayed the same as this still brings the message of every idividual will shine through.
My logo had to show a simple yet effective way to show the message that is "Get up, Get out." I took my feedback on board anf changed the font size and style to show a relax and less agressive way to express the message. I made the button center of attention and made everything line up to the poin of the arrow, this meaning presents that it is all down to you to change. I kept the colours as they stood out together quite well and I did experiment with other button forms like fast forward or skip but a simple play button seem to satisfy my target audience, which meant I kept it simple and the way it is.
If I had more time I would try to show more concepts for my different fonts and get my target audience to give me feedback to which font thry prefered. I would see if using different colours would of been better as red could connotate into danger which is not what I wated to get across.