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P4 - The Pitch

We had to pitch our ideas, treatments and sample pre-production materials for original audio-visual products to a producer, client or focus group for feedback 

 

This is my power point which corrisponds to my help sheet that I had during the Pitch to help me during the Pitch. 

Feedback

  • Using Costa as a brand can be seen as harsh as they are not the only organisation that go through the abuse from customers. Making it as a broaden issue may open up some newer ideas and present how every organisation have their own customers too deal with.

  • In any brand there will be that one customer that will be a problem towards your work. However, I will be representing a brand of Costa and in doing this I have to be fair and honest. I am representing my Costa logo and job. Presenting a customer being offence can be seen as rude and can put a bad reputation on the Costa brand as it shows we don't take pride in ourselves but we also don't think about the customers emotions.

  • It will be hard to film and create a story out of this without making it seem a documentary of people just talking about customers.

  • Take into account that the 999 emergency is about real life stories so making the film real life and effective will be more realistic and will not be offensive towards the stories.

 

 

The Client (Audience)

I do not think there is a particular gender I would like to aimed towards as theses stories can relate to anyone, no matter who they are everyone has there own lives and the police can help anyone. I want my film to reflet the fairness the police would give to any member of the public. My audeince will probably someone who takes the world for granted and doesn't see the bigger picture around them. I think my film is aimed more at a younger generation more teenagers as they will appreciate the circumstances these people are going through and how it could affect them as a person. However adults could be efffected too depending on the seriousness of the situation like the lost child. The stories told are quite shocking and someone of higher education maybe C1/C2 class will understand and grasps the message behind the film. However, it could be aimed at lower class to give them the sense that people need to work together to achieve a full life, being part of a community and helping people be truthful and not hide away from their fears. Their more than likely to live in built up areas and maybe cities like London as these are the people that focus on themselves and do not understand the lives and stories outside their workplace maybe even their lives.

I wanted to reflect the target audeince in the film I reserched to the film I will be creating.

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